Local search optimization differs from the regular SEO. Local map listing comprises of the basic details of your company ranging from business information, telephone number, street address, URL, email address, directions, maps or likewise. The relevant information about your company is mentioned in the local search. It serves the purpose of traditional yellow pages. The data you add needs to be 100% genuine as well as updated. About 20% of the users rely on the Search Engine to find the information mentioned there for commercial needs. Local Business listing fetches organic Search Engine traffic.
At e10, we are happy to discuss the details of your geo-targeting efforts.
Ensure Your NAP Data is Consistent and Up-To-Date
A consistent NAP (Name, Address & Phone Number) across your site and your key citation profiles is critical for your local SEO strategy. By combining e10's Listings and Pages, your NAP is never out of sync across the web – from your own website to 100+ key citation sources, maps, apps, directories, search engines, and social media networks.
Add Local Content to Your Location Pages and Your Listings
Businesses that regularly add content to their location pages are more likely to rank for local queries than those that don’t. Whether it’s events, product lists, menus, offers, etc. e10 Pages provides the ability to instantly update this content on both your local listings and your site’s location pages, and are built using local SEO best practices.
Monitor Your Online Reputation and Share First-Party Reviews To Your Location Pages
Our Review Monitoring feature allows you to track what is being said about your business in real time, as well as to generate authentic, first-party reviews from your customers and add them to the location pages on your website.
Include Backlinks From Top Local Search Sites & Directories
Search engines determine rankings based on how many other webpages link back to a certain site, and whether the information on that site appears consistently in other places online. Links from your location profiles on local search sites to location pages on your site are good for local SEO and good for driving potential customers to local content on your site.
Add Rich Content To Your Listings
Rich listings with images, descriptions, contact information, and directions are far more effective in getting your business information to appear at the top of the local search results. Rich content also provides consumers the information that they need more quickly and makes them more likely to convert.